Celebrating Innovation: Voted Product of the Year Winners Unveiled in Singapore

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Voted Product of the Year Winners Unveiled in Singapore

Get ready to explore a world of innovation as Voted Product of the Year makes its debut in Singapore! With a legacy spanning over 35 years across 40 countries, this prestigious award celebrates groundbreaking product innovation, all chosen by consumers themselves. Powered by the esteemed research of NielsenIQ and Try & Review, this accolade signifies the products that truly enhance everyday life.

In its inaugural year in Singapore, Voted Product of the Year witnessed the active participation of approximately 2000 consumers, shaping the selection of winners across eight diverse categories. From baby care essentials to skincare marvels, and from nutritional breakthroughs to age-defying solutions, these winners represent the pinnacle of innovation and quality.

Thanks to unbiased research conducted by NielsenIQ and actual product testing by real consumers with Try & Review, the selection process remains transparent, reflecting consumer preferences. The Product of the Year logo serves as a testament to consumer choice, signifying excellence in its category.

Among the distinguished winners are products that have redefined standards in their respective categories:

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1. Baby Wash: Little Etoile Baby Care Head-to-Toe Wash
2. Baby Skincare Range: Pigeon Natural Botanical Baby Range
3. Derma Care: Dermalab Gentle Relief Cream
4. Organic Milk Formula: let’s eco Organic Follow-on Baby Formula Stage 3
5. Face Serum: Simple Booster Serum
6. Anti-Aging Solution: Neutrogena Rapid Wrinkle Retinol Regenerating Cream
7. Yogurt: siggi’s Icelandic Skyr Yogurt
8. Scars & Stretch Marks: Bio-oil Skincare Oil Natural
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Each of these products has captivated consumers with its innovation, effectiveness, and appeal, setting a new standard for excellence in the Singaporean market.

The Voted Product of the Year award isn’t just about recognizing brands and products; it’s about consumers wielding the power to shape the future of consumer goods. As Singapore embraces this global initiative, consumers continue to champion innovation and make their voices heard.

The unveiling of the winners took place at 1880, a prestigious social club where innovative minds converge, on April 12, 2024. The event featured insightful discussions and conversations between Voted Product of the Year Singapore partners, including Alexia Sichere, Maelle Pochat, Philip Gelder (CEO Voted Product of the Year Worldwide), and Gautam Seth (NielsenIQ Bases Lead APMEA). They elucidated the methodology behind the selection process and emphasized the profound impact of the POY logo on brands, as it stands as a testament to consumer choice.

Don’t miss the exclusive glimpse of the Voted Product of the Year Awards Ceremony.