This year, we are seeing a flourishing of new young faces taking on time old brands. Here’s another new face to watch – if you’re a fan of the apparel label Opening Ceremony, you must be familiar with Kiko Mizuhara. The young model is the apple of the camera’s eye, injecting her candid warmth and vivacity into the collection. After wrapping up their third season with her in the Fall/Winter 2014 collection, the label welcomes a fresh and friendly face, Kiko’s younger sister, Yuka Mizuhara to kick of their Spring/Summer 2015 collection. While some brands seek mature models as their muses, the bubbly model is just another version of Kiko, bringing life and joy into the label.
Both seasons of Opening Ceremony were photographed under the artistic eye of Shunya Arai. The renowned photographer who graduated from Tokyo Polytechnic Faculty of Arts in 1998 has a widely established portfolio, and vast experience working with fashion brands such as Miu Miu, Elle Japan, and menswear brand, Tomorrowland; and magazines such as Esquire, and GQ Japan.
This year Opening Ceremony kicks off with its usual undertone of youth and freshness and its new face, showing us again why it is everyone’s favourite streetwear brand.