Blossom and Bloom: Georgia May Jagger stars in Mulberry’s Spring 2015 campaign

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Georgia May Jagger for Mulberry
Georgia May Jagger for Mulberry

 

We’re no strangers to Cara Delevingne’s many talents but this time the model has moved from her prime spot in Mulberry campaigns to give way to a fresher face. This year, the British brand unveiled Georgia May Jagger as the face of their Spring/ Summer 2015 collection, complete with her sultry stare.

Georgia May Jagger for Mulberry
Georgia May Jagger for Mulberry

Prancing around in Mulberry’s world of fresh blooms and blossoms, the young gap-toothed beauty was photographed by Inez and Vinood. Laden with dainty English tea cups, pedal bikes, high backed armchairs, and of course, vases and vases of flowers, the young fierce face lends a provocative and mischievous touch to the otherwise impeccable and spotless environment.

Mulberry is amongst the many other brands that have adopted a fresher face to kick off their new line this season. Could this be the start of something new and exciting? The Spring/ Summer 2015 capsule collection features the Delphie Bag with reversible properties that echoes the practical creative direction taken this year by the luxury brand.

The otherwise delicate intricacies of floral prints in the season’s collection are strengthened by the “can do, can dig” gardener’s mantra. Dancing freely and throwing blossom petals everywhere, the upcoming IT girl perfectly channels Mulberry’s world of natural beauty with her distinctive candour and youthful aura.

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Elizabeth Tan